Fuse Research Events
Fuse Behaviour Change Cluster Lunchtime Seminar
- Venue: Online
- Start: Thu, 05 Nov 2026 12:00:00 GMT
- End: Thu, 05 Nov 2026 13:00:00 GMT
How behavioural science can inform the development and delivery of health interventions
The session will offer practical insights into translating behaviour change theory into interventions that are relevant, meaningful and responsive to different populations and contexts. Attendees will gain examples of how behavioural science can be applied to the development and delivery of public health interventions in real-world settings.
Speakers:
Jocelyn Mansoory-Roodbani - Final-year BSc (Hons) Psychology Student, Northumbria University; Research Intern, NIHR School for Public Health Research
Use of a Virtual Patient tool to support the delivery of Making Every Contact Count (MECC): a strategic behavioural analysis
Jocelyn will explore barriers and facilitators to delivering Making Every Contact Count (MECC), and examine how effectively a Virtual Patient training tool helps address these factors.
Dr Farhin Ahmed, University of Sunderland - Research Associate, School of Medicine, University of Sunderland; Chartered Psychologist
When behaviour change meets culture: Developing a culturally tailored healthy eating intervention with British Bangladeshi women
Farhin will draw on her PhD research to discuss the development of a 10-week digital healthy cooking intervention for British Bangladeshi women, highlighting how behavioural theory and qualitative research informed a culturally tailored approach.
Everyone is welcome to attend.
