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Media Representations of Older People during COVID-19

  • Venue: Zoom video conference platform
  • Start: Wed, 09 Dec 2020 13:00:00 GMT
  • End: Wed, 09 Dec 2020 14:00:00 GMT

The unfolding COVID-19 crisis has had a disproportionate impact on older people, not least in terms of a heightened risk of mortality. The pandemic has also been accompanied by a renewed focus on the ways in which older people have been represented in digital and print media.

This Fuse online seminar considers media representations of ageing in 2020 and discusses the ways in which the use of stock images reinforces ageism and negative stereotypes of ageing and later life.

The online event was led by the Healthy Ageing Research Programme.

See what people said about this event on social media #FuseCSS.

Event recording

Programme:

13:00 – Welcome and Housekeeping. Dr Sheena Ramsay, Clinical Senior Lecturer, Newcastle University and co-lead of the Fuse Healthy Ageing Research Programme

13:05 to 13:35 – Media Representations of Older People during COVID-19. Prof Thomas Scharf, Professor of Social Gerontology, Newcastle University

13:35 to 13:55 – Q&A / discussion

14:00 – Close

About Professor Scharf

As Professor of Social Gerontology in the Population Health Sciences Institute, Prof Scharf is currently co-lead of a new research centre at Newcastle University that focuses on inequalities in later life. He joined Newcastle in 2016, having previously been Director of the Irish Centre for Social Gerontology, National University of Ireland (NUI) Galway (2010-15). He completed undergraduate studies in Combined Honours (German and Politics) at Newcastle University in 1985, before moving on to Aston University where he was awarded a PhD in Political Science in 1990. Professor Scharf has since held teaching and research posts at Bangor University, Keele University and the University of Applied Sciences in Worms, Germany.

From 2019 to 2022, he has been President of the British Society of Gerontology, a Fellow of the UK Academy of Social Sciences and held visiting professorships at NUI Galway, the University of Manchester, Keele University and the University of Vienna. He is on the Advisory Board of the German Ageing Survey (DEAS) and has held a similar position on The Irish Longitudinal Study of Ageing (TILDA).

 

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